LIIAR Analysis
Language - The language is what sort of language is used in media and what terminology is used.
Institution - The institution is what company controls the production process and how this affects the final product.
Ideology - The ideology is what values are explicit and what values are implicit.
Audience - The audience is who the media is being targeted towards, what people do with it and whose needs it fulfills.
Representation - The representation is what individuals, groups or issues appear in the media and how they are portrayed.
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